SASSOON NOW
STEP-BY-STEP
Experience the latest collection ‘Sassoon Now’ with six absorbing cut and colour techniques.
RECENT RELEASES
HERITAGE RELEASES
Student Reviews
Only the BEST!
Greg Edwards
Only the best will do, and that's exactly what I got out of this course! Thank you for doing this for the community and allowing us to participate in such a...
Read MoreOnly the best will do, and that's exactly what I got out of this course! Thank you for doing this for the community and allowing us to participate in such a wonderful experience!
Read LessWow!!!!
Rachel Gregory
I’ve been watching Sassoon on line now since the beginning and you’ve giving me so much education. I’ve been in the industry for 30 years now and I still ver...
Read MoreI’ve been watching Sassoon on line now since the beginning and you’ve giving me so much education. I’ve been in the industry for 30 years now and I still very passionate about hair, watching you guys has made me fall in love with hair all over again.
Read LessGreat Lessons!
Joseph Moraniec
Great lessons and techniques!
Great lessons and techniques!
Read LessLive with Traci
Camille Osterling
I really enjoyed this course, and feel so thankful and grateful to have been able to take it. Traci is an amazing teacher. Her presentations are fascinating,...
Read MoreI really enjoyed this course, and feel so thankful and grateful to have been able to take it. Traci is an amazing teacher. Her presentations are fascinating, enlightening, and fun. The way in which she breaks down the techniques and explains them is amazing. Traci is patient, always welcomes questions, and is very inspiring. I loved this course because Traci not only taught me a new technique of cutting a bob, but also helped to enlighten me to do it in a way that I never could have ever imagined. It was a fabulous experience. Thank you Traci, and everyone at Sassoon.
Read LessSassoon Family
Miglena Rachkova
Thank you so much for delivering excellent platform for all of us , who want's to become professionals. It was a real pleasure to be part of it!
Thank you so much for delivering excellent platform for all of us , who want's to become professionals. It was a real pleasure to be part of it!
Read LessVery Helpful as always . I love everything the Sassoon way.
Macy Dionido
Thank you for this opportunity!
Thank you for this opportunity!
Read LessCreative Ways to Layer Long Hair
Elizabeth Aguayo
It was so great to learn new ways to layer long hair. It gave me a new perspective on creating unique shapes and ways to create movement within long hair. Th...
Read MoreIt was so great to learn new ways to layer long hair. It gave me a new perspective on creating unique shapes and ways to create movement within long hair. The idea of short layers under longer hair adding the disconnection is so cool. Unique fringes with long hair was an inspiration.
Read LessLove It!
Jennifer Robley
I love the hands on streams so much, they are so much fun recreating!
I love the hands on streams so much, they are so much fun recreating!
Read LessEvery Hairdresser Needs to do this Course
Jayne Hodgetts
Inspiring and fabulous work from the most genuine and brilliant hairdressers, not egotistical, very approachable, calm and explained it so well. This course ...
Read MoreInspiring and fabulous work from the most genuine and brilliant hairdressers, not egotistical, very approachable, calm and explained it so well. This course has left me hungry for more, so glad to have found it during lockdown , saved my Hairdressing skills in more ways than one. Many Thanks for this opportunity x
Read LessKnowledge and Inspiration
Julia Trister
This has been a fantastic view into the world of Sassoon. Mark, Traci, & Richie are awesome teachers, making this fun, inspired and educational, never b...
Read MoreThis has been a fantastic view into the world of Sassoon. Mark, Traci, & Richie are awesome teachers, making this fun, inspired and educational, never boring. I have been fascinated and intrigued enough to look up the history and the people used as inspiration. It’s all been a very remarkable experience. Thank you to all involved behind the scenes too. But especially the three comrades in arms. XxxxxxxxxxxxxxxxxxxxX
Read LessWorld's Best Education
Abhishek Sharma
Skills is a sword which can only be used with a confident hand. This is a very useful course to boost your confidence to enhance and make use of your skill...
Read MoreSkills is a sword which can only be used with a confident hand. This is a very useful course to boost your confidence to enhance and make use of your skills in the best possible way Cheers, Abhishek
Read LessMeet The Team
INTERNATIONAL CREATIVE DIRECTOR
MARK HAYES
For over 40 years, International Creative Director Mark Hayes has been inspiring hairdressers with his passionate approach and his technical expertise. Mark’s signature style - a series of pared-down looks reflecting his love of modernist art and architecture - puts him at the forefront of global hair design, taking him all over the world coaching, teaching and inspiring.
Mark’s yearly schedule revolves around developing the seasonal collections and leading the worldwide demand for Sassoon Hair Design. As he puts it, "I take great pride in continuing the Sassoon legacy. My goal is to give more people more creative opportunities more of the time. It has been an incredible journey so far”.
Mark’s yearly schedule revolves around developing the seasonal collections and leading the worldwide demand for Sassoon Hair Design. As he puts it, "I take great pride in continuing the Sassoon legacy. My goal is to give more people more creative opportunities more of the time. It has been an incredible journey so far”.
NORTH AMERICAN CREATIVE DIRECTOR
TRACI SAKOSITS
North American Creative Director Traci started her Sassoon journey in New York in 1992, where her talents were soon recognised and was promoted to Assistant Creative Director of the Beverly Hills Salon 1994.
Traci moved to the Los Angeles Academy and as a result of her passion and dedication was appointed North American Creative Director in April 2012.
Tracis calm temperament, incredible talent and giving personality helps in her role of inspiring all of the North American stylists in the Salons and Academies.
Traci leads shows and seminars around the globe and is responsible for inspiring thousands of fellow hair professionals and students in her role as a renowned educator.
Traci moved to the Los Angeles Academy and as a result of her passion and dedication was appointed North American Creative Director in April 2012.
Tracis calm temperament, incredible talent and giving personality helps in her role of inspiring all of the North American stylists in the Salons and Academies.
Traci leads shows and seminars around the globe and is responsible for inspiring thousands of fellow hair professionals and students in her role as a renowned educator.
NORTH AMERICAN COLOR DIRECTOR
RICHIE RIVERA
Our North American Colour Director, Richie Rivera started his Sassoon career at the Los Angeles Academy in 1992 before joining the Boston team.
Promoted to North American Colour Director in April 2012, Richie has the responsibility of educating and developing the next generation of colourists and tinters in all the North America Salons and Academies.
Over his 20 years with Sassoon, Richie has gained a reputation for being a gifted educator, who captivates his audiences. Frequently representing Sassoon internationally, from Japan to Brazil and everywhere in between, his talent in the salon has led to a loyal clientele in Boston, where he continues to see clients on a regular basis.
Promoted to North American Colour Director in April 2012, Richie has the responsibility of educating and developing the next generation of colourists and tinters in all the North America Salons and Academies.
Over his 20 years with Sassoon, Richie has gained a reputation for being a gifted educator, who captivates his audiences. Frequently representing Sassoon internationally, from Japan to Brazil and everywhere in between, his talent in the salon has led to a loyal clientele in Boston, where he continues to see clients on a regular basis.
UK ASSISTANT ACADEMY CREATIVE DIRECTOR
DANIELLE HARVEY
Our UK Assistant Academy Creative Director, Danielle leads the Academy Team teaching students of all levels.
Her journey with Sassoon began at the Covent Garden Salon in 1988 where she worked as an assistant. Once fully qualified, she transferred to the Manchester Salon, building a clientele of 90’s popstars and TV celebrities.
After directing the Manchester School, Danielle returned to London in 1993 as an instructor at the London Academy. Since then, Danielles captivating personality has encouraged a loyal international following as well as contributing significantly to the Academy Collections.
Danielle was appointed UK Assistant Academy Creative Director in March 2017.
Her journey with Sassoon began at the Covent Garden Salon in 1988 where she worked as an assistant. Once fully qualified, she transferred to the Manchester Salon, building a clientele of 90’s popstars and TV celebrities.
After directing the Manchester School, Danielle returned to London in 1993 as an instructor at the London Academy. Since then, Danielles captivating personality has encouraged a loyal international following as well as contributing significantly to the Academy Collections.
Danielle was appointed UK Assistant Academy Creative Director in March 2017.
COLOUR DIRECTOR
LUCUS ETCITTY
Lucus began his career with Sassoon in 1994 at the Chicago Salon and went on to work in Sassoon locations all over the world – London, San Francisco, Scottsdale, Leeds, Frankfurt, Munich - before finally settling into his current position at the Santa Monica Academy in 2003.
As Color Director, Lucus guides both new and seasoned color specialists - sharing the spectrum of Sassoon color techniques from color theory and application to trends. He is also a fixture on the trade show circuit and regularly travels to represent Sassoon as part of the Academy Team. Lucus’s patient and enthusiastic teaching style has made him a favorite amongst students and one of the most requested color instructors in Santa Monica.
As Color Director, Lucus guides both new and seasoned color specialists - sharing the spectrum of Sassoon color techniques from color theory and application to trends. He is also a fixture on the trade show circuit and regularly travels to represent Sassoon as part of the Academy Team. Lucus’s patient and enthusiastic teaching style has made him a favorite amongst students and one of the most requested color instructors in Santa Monica.
UK ASSISTANT SALON CREATIVE DIRECTOR
GARETH VANCE
Our UK Assistant Salon Creative Director, Gareth is responsible for leading the creative direction of all UK Salons.
Gareth joining Sassoon the Leeds salon in 1994 and was promoted to Senior Creative Director based in his excellent communication skills, modern, personal style and innovative work.
Gareth has enthusiastically represented Sassoon with in Australia, Japan, Brazil, Scandinavia, Russia, Spain, Italy, and Belgium. He has also presented at as a guest instructor at the Sassoon Academy in London as well as Salon International, The Alternative Hair Show and Fellowship Masterclasses in the UK and Europe.
Gareth was appointed UK Assistant Salon Creative Director in 2017.
Gareth joining Sassoon the Leeds salon in 1994 and was promoted to Senior Creative Director based in his excellent communication skills, modern, personal style and innovative work.
Gareth has enthusiastically represented Sassoon with in Australia, Japan, Brazil, Scandinavia, Russia, Spain, Italy, and Belgium. He has also presented at as a guest instructor at the Sassoon Academy in London as well as Salon International, The Alternative Hair Show and Fellowship Masterclasses in the UK and Europe.
Gareth was appointed UK Assistant Salon Creative Director in 2017.
SENIOR CREATIVE DIRECTOR
SILVIA SALERNO
Silvia first fell in love with Sassoon back in the early ‘90s after finding herself drawn to the innovative presentations at the Alternative Hair Show. Silvia began her Sassoon journey eight years later where, upon qualifying she began her teaching career at the London Academy.
Silvia’s flair, passion and drive resulted in her being awarded the position of Creative Director in 2005 and subsequently Senior Creative Director in 2013. Silvia is based at the London Academy where she has a faithful following of international guests and regularly contributes key looks to world renowned Sassoon Collections.
Her role has taken her worldwide for industry shows and seminars, Russia for Trend Vision, Australia for Hair Expo and Taiwan for Wella, and regularly travels to Europe to promote Sassoon collections and participates in live demonstrations at high profile shows such as Salon International and events including London Fashion Week as a vital member of the Creative Team.
Silvia’s flair, passion and drive resulted in her being awarded the position of Creative Director in 2005 and subsequently Senior Creative Director in 2013. Silvia is based at the London Academy where she has a faithful following of international guests and regularly contributes key looks to world renowned Sassoon Collections.
Her role has taken her worldwide for industry shows and seminars, Russia for Trend Vision, Australia for Hair Expo and Taiwan for Wella, and regularly travels to Europe to promote Sassoon collections and participates in live demonstrations at high profile shows such as Salon International and events including London Fashion Week as a vital member of the Creative Team.
SENIOR COLOUR DIRECTOR
CAROLINE SPENCER
Caroline’s career with Sassoon began at the age of 15 when she joined the Apprenticeship Programme following a chance encounter at a Careers Convention.
During her training, Caroline soon realised that her true passion was in colour and credits UK Colour Director, Edward Darley, Tracey Hayes and Julianne O’Brien for each giving her a different take on colour and encouraging her to develop her unique talent.
On completion of her Apprenticeship, Caroline joined the London Academy as a Colouring Instructor and now holds the coveted position of Senior Colour Director. Caroline has developed a reputation as a Master Colourist with her finger on fashion's pulse and frequently travels across the world with Sassoon, working alongside the International Creative Team on a wide range of seminars and shows.
During her training, Caroline soon realised that her true passion was in colour and credits UK Colour Director, Edward Darley, Tracey Hayes and Julianne O’Brien for each giving her a different take on colour and encouraging her to develop her unique talent.
On completion of her Apprenticeship, Caroline joined the London Academy as a Colouring Instructor and now holds the coveted position of Senior Colour Director. Caroline has developed a reputation as a Master Colourist with her finger on fashion's pulse and frequently travels across the world with Sassoon, working alongside the International Creative Team on a wide range of seminars and shows.
SENIOR CREATIVE DIRECTOR
DANIEL MCCOURT
Daniel’s career with Sassoon began at the age of 19 when he joined the London Academy as a student on the Diploma course before taking a couple of years out to travel the world and explore different cultures. Daniel returned to Sassoon as a Varderer at the Covent Garden Salon before qualifying as a Creative Cutter and joining the London Academy a year later as a Cutting Instructor.
Since then Daniel’s career has taken off and his passion, dedication and drive have seen him promoted to the position of Creative Director, as well as taking him to worldwide destinations such as Russia, Finland, Belgium and Brazil where his natural passion and cutting edge flair has endeared him to his international audience.
In such a short space of time, Daniel has contributed enormously to the Sassoon Academy Collections and has also had his work featured in fashion editorials for an array of leading titles as well being responsible for styling the hair at hugely influential shows during Men’s London Fashion Week.
Since then Daniel’s career has taken off and his passion, dedication and drive have seen him promoted to the position of Creative Director, as well as taking him to worldwide destinations such as Russia, Finland, Belgium and Brazil where his natural passion and cutting edge flair has endeared him to his international audience.
In such a short space of time, Daniel has contributed enormously to the Sassoon Academy Collections and has also had his work featured in fashion editorials for an array of leading titles as well being responsible for styling the hair at hugely influential shows during Men’s London Fashion Week.