URBANE SS17 | ELLENA

For over 40 years, International Creative Director Mark Hayes has been inspiring hairdressers with his passionate approach and his technical expertise. Mark’s signature style - a series of pared-down looks reflecting his love of modernist art and architecture - puts him at the forefront of global hair design, taking him all over the world coaching, teaching and inspiring.

Her role has taken her worldwide for industry shows and seminars, Russia for Trend Vision, Australia for Hair Expo and Taiwan for Wella, and regularly travels to Europe to promote Sassoon collections and participates in live demonstrations at high profile shows such as Salon International and events including London Fashion Week as a vital member of the Creative Team.

As well as leading the Academy team in his position as Senior Creative Director, Damien has travelled globally with the International Creative Team, leading the team and delivering shows and seminars to thousands of hairdressers around the world. He also plays an important role in directing the Sassoon Creative Team at high profile runway shows during London Fashion Week, most recently at the Xander Zhou SS13 Men’s Collection.

He regularly travels the world as a member of the International Creative Team, presenting shows, seminars and workshops, as well as working closely alongside Mark Hayes, International Creative Director to develop the key trends fo the Sassoon Academy and Salon collections. Edward was awarded the coveted accolade of fellowship Hairdresser of the Year 2016.